Marketing Specialist | Real Estate Experience
About the job
We are looking for a creative, organized and detail-oriented Marketing Specialist to manage and develop Luxarabia’s social media presence across multiple platforms and international markets.
Key Responsibilities
Social Media Management
• Manage Luxarabia’s social media accounts across Instagram, Facebook, LinkedIn, TikTok and YouTube. • Manage multiple accounts targeting different languages and international audiences. • Plan, schedule and publish content according to the weekly content calendar. • Ensure regular posting and consistency across all platforms. • Adapt content to each platform, audience and market.
Content Creation & Graphic Design
• Design high-quality social media posts, story’s, carousels and infographics. • Create professional thumbnails and covers for YouTube videos, Instagram Reels and other content. • Develop visually engaging content about real estate projects, market trends, investment opportunities and company updates. • Create branded visuals for announcements, events, partnerships and property launches. • Maintain a clean, modern and premium visual identity aligned with Luxarabia’s branding guidelines.
Community Management & Engagement
• Monitor and respond to comments, messages and interactions across all social media accounts. • Encourage engagement and build an active online community. • Increase brand visibility, audience interaction and organic reach. • Identify relevant trends and opportunities to improve engagement.
Brand Identity & Quality Control
• Ensure all content follows Luxarabia’s brand guidelines, including fonts, colors, layouts and overall visual style. • Maintain a consistent and recognizable identity across all international accounts. • Review content carefully before publication to avoid spelling, formatting or visual errors. • Ensure every publication reflects Luxarabia’s professional and premium positioning.
Content Strategy & Coordination
• Work closely with the Marketing Manager, Content Creators, Video Editors and Media Buyers. • Contribute creative ideas for new content formats, campaigns and social media trends. • Prepare and maintain a structured weekly content calendar. • Coordinate content for property launches, events, campaigns and company announcements. • Ensure content is delivered and published on time.
Performance Monitoring & Reporting
• Monitor social media performance, including reach, engagement, follower growth and content interactions. • Identify top-performing content and recommend improvements. • Prepare weekly social media performance reports. • Use performance insights to improve the content strategy and increase organic visibility.
Requirements
• Experience in social media management and graphic design. • Proficiency in Canva, Adobe Photoshop, Illustrator or similar design tools. • Strong understanding of Instagram, Facebook, LinkedIn, TikTok and YouTube. • Excellent attention to detail and visual consistency. • Strong creativity, organization and time management. • Ability to manage multiple accounts and deadlines simultaneously. • Understanding of luxury branding and real estate marketing is a mandatory.